Website Design & Development Icon

Web Design & Development Services


  1. On-page SEO Strategy
  2. Inspiration Board
  3. Customer Avatar Identification
  4. Wireframes/Page Skeletons
  5. Copywriting/Content Creation
  6. Web Design & Development
  7. Google Analytics Set-up
  8. Testing & Launch
  9. Maintenance

Web Design & Development

If you want to generate more leads from your website, the web design needs to go beyond just looking sleek and professional. Design by definition is art with intent. And in the case of web design, this means purposeful placement of visual elements that carefully craft and guide a web visitor to take action (or convert) on your website or landing page. This user experience (or UX) design needs to be formulated with conversion best practices in mind, which is where we play and where we play well.

We’ve literally doubled conversions for clients just by applying conversion best practices while also creatively strategizing how we can heighten the experience at every step of engaging with your website. All of our website design takes place onsite at our office, here in Carlsbad, CA.

We specialize exclusively in these platforms:

  • WordPress
  • Shopify (ecommerce)
Quote Image

I’ve worked with many web design companies and Shovel has been one of the best experiences I’ve had. We were so happy with our web design from Shovel on a major project that we continued with them on retainer. They’ll always be our first choice for web projects. They take the time to get to know our business and goals and because of it, they are able to offer great creative direction. They’re also great time managers, and all of our projects over the past 9 months have gone very smoothly.

-Michael Coleman, Marketing Director at General Hemp