Challenge & Solution

Oblique Design joined forces with Shovel’s creative director, Tara Kester, for the look, feel, and layout of this brochure for X-Rite/Pantone showcasing their color management product line. With the X-Rite/Pantone merge, the challenge was to convey the vast array of the Pantone color palette with the quality of the X-Rite color tools. As a solution, for the cover, we displayed an X-Rite product that was made up of a grid of colors, mirroring a swatch palette.