Everything Branding
& Digital Marketing.

Dig In

FEATURED STORIES

SEO/Content Strategy

Impact Marketing: Develop a Content Marketing Plan that Gets You Leads

If you’ve been tasked with the marketing for your company and/or own the company, you’ve probably felt the pressure to blog (or delegate this...

Brand Positioning

Impact Marketing and User Personas: Creating Branding That Resonates

In traditional marketing, the thinking goes something like this: get your product or message in front of as many people as possible, as often...

SEO/Content Strategy

New Digital Marketing Trends for Your Company to Consider in 2016

There are over a million blog posts out there for digital marketing trends this year (7,840,000 results to be exact from Google). Out of these...

SEO/Content Strategy

The 2 Most Critical Practices for Turning Content Into Sales

Are you sick of writing content, never knowing if it’s truly engaging the right audience or leading to sales? I sure was… Writing good...

SEO/Content Strategy

3 Ways To Impact Sales And Marketing With Lower Costs And More Leads

When it comes to digital marketing, two of the biggest metrics that people look at as a measure of success are the amount of traffic to their website...

SEO/Content Strategy

Google’s Mobile-Friendly Algorithm Update

Google’s Mobile-Friendly Algorithm: What You Need to Know In an average day, how many times do you depend on your mobile browser to search...

Brand Positioning

Get More Leads: Your Story Alone Doesn’t Matter—Here’s What Does

I saw an Uggs ad recently… the line of copy went something like “Shop Our Story”. I immediately thought “why would I want to...

Brand Positioning

Creating Professional Video Blogs on a Budget

So we took a little break from our video blog and are now bringing it back. And what better way to start this out...

Design/Web Development

3 tips on how to keep your web design timeless

Yes, having a website designed and developed for you (done right) is an investment. So what if you make this investment and then 2...

Design/Web Development

Project revisions, messages, and files in ONE place

Have you ever spent valuable time looking for that one email stuck in a chain of like 30? Or have you ever sent a...

Design/Web Development

(Video) 3 must-haves for keeping your branding consistent

Ever feel like your marketing materials are all over the place when it comes to their design and layout? Well you’re not alone—it’s easy...

Brand Positioning

(Video) Quickly get your design team on board with your vision

Sometimes it’s hard to really put your finger on what you’re trying to convey to your design team. In today’s video below, Katie is...

Brand Positioning

(Video) 2 of the BIGGEST common misconceptions in branding

What do the terms “brand” and “branding” actually mean? It’s really important to get a true grasp on this before you can start to...

Brand Positioning

(Video) How to define your target audience + there’s singing (at the end)

Defining your target audience can be scary. Because if you limit the people whom you tell about your product and services, then you’re also...

Design/Web Development

(Video) Design Psychology: Getting people to stay on your website

Research supports that you only have 3-7 seconds to grab someone’s attention and connect with them on your website. That is hardly enough time...

Brand Positioning

3 Tips on Making Content Creation Feel Less Overwhelming

Writing and pulling together content for your website can be daunting—we know because we’re in the middle of doing it here ourselves for our...

Design/Web Development

(Video) 3 Mistakes NOT to Make When Choosing a Domain Name

Clients and prospects often ask us for our feedback on choosing the right domain name for their business website. So today, we decided to...

Design/Web Development

(Video) How to Edit Content in WordPress

You know how important it is to be able to edit your own website content. And since WordPress is the platform we build the...